In a powerful opinion piece, Attune co-founder and 30 year music industry veteran Matt Thomas issues an urgent call to action regarding mental health in the entertainment industry.
Highlighting the disturbing pattern of artists struggling with mental health issues while amazing solutions remain underutilised, Matt emphasises that the industry already has the necessary tools and support systems in place through organisations like Music Support, MusiCares, and Attune.
The piece comments on the media's tendency to sensationalise artists' struggles while failing to promote available resources, and calls on industry leaders to make mental health support as standard as recording contracts.
Drawing from his personal experience as a former label executive who received help during his own crisis, Matt argues that every preventable tragedy from this point forward represents a failure to implement existing solutions effectively.
The article also mentions Attune's "Urgent Response Guide" - a free resource to help talent facing professionals navigate anything from a concern to a crisis, which is coming soon.